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ARTISAN BAKERY

RETAIL BRAND ARCHITECTURE

Location

Various Locations

Size:

50 - 225sqm

Scope of Work

Retail Design Development
Retail Design Guidelines / Kit-A-Part
IFC Packages
Retail Design Management

Materials:

Description:

The series of concept design models present a ground floor retail frontage armature built on material restraint and street-level generosity. The design language rest on three deliberate contrasts, exposed brickwork texture against smooth plastered surfaces, the application of full height glazing subject to the site condition and formal shopfront symmetry against the informality of a proposed street seating. Rectilinear facades are softened through the use of curved awings as a defining design element without visual obstruction, and signalling and independent character distinct from adjacent units.

The shopfront is not considered as a boundary but a threshold, permeable, transparent and activated by the street edge. Maximum visibility from the street level, counter to seating transformation and honest natural materials dissolve the transaction and replace it with experience.

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